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Chief Strategist

Kelvin Gan is the Chief Strategist for Smart Leisure & Travels with over 20 years experience in Advertising, Branding, Communications and Digital Content Marketing.
A creative thinker, strategist and dreamer; Kelvin Gan ventured into the world of events & entertainment at the young age of 20 and was seen actively marketing and promoting successful events across Malaysia which made headlines. Most importantly, the experience led him to find his calling in the field of creativity and in 2000, Kelvin joined GanForHire Brand Solutions, a bold and ambitious 4A’s boutique branding agency specialising in formulating strategic solutions for local & global brands.
With his knack for breathing life into ideas and under the drive of his enthusiasm, in just a few years he was entrusted to the role of Brand Director. In his 10 years tenure, Kelvin demonstrated his grit and gift time and again, managing campaigns and leading brands like Resort World Berhad, Auto Bavaria BMW, Adidas, Bukit Kiara Properties, Hong Leong Assurance, Great Eastern, Digi to new heights. Kelvin grew a reputation for great brand building, sustaining businesses and winning pitches, and his expertise has helped the agency win a handful of accolades, from Kancil Awards to New York Fest.
After a decade of being a brand architect, Kelvin started a boutique brand design agency in 2011, specialising in brand design and communication. Armed with a rich spectrum of experience and an ambitious can-do spirit, further empowered by his in-depth understanding of various market and client needs, he became part of the WMB Group. The WMB group, being an integrated ensemble of business encompassing digital creative technology, advertising, branding & communication, events, space design & media, provided Kelvin the opportunity to apply his expertise across a wide range of businesses. There, Kelvin further demonstrated his prowess in building sustainable businesses, strategic thinking and ideation.
Kelvin's limitless inspiration and experience promises to inject a new vibrant energy, and invaluable perspective into Smart Leisure & Travels and will definitely propel tours and travel onto the next level.

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